Works & Research
Commercial
About
©2024 SHIRO BETA
(｡•̀ᴗ-)✧
Luis Rodriguez Aguayo Shiro Beta / Tijuana B.C. / 1993 / ღゝ◡╹)ノ ♡ ( ◡‿◡ )
2013-2018_ITESM
2018_ Malmstens Linköping Universite, Estocolmo, Suecia
2019_B-Huber, Guadalajara
2020_ Práctica Indepenediente, Guadalajara
2021-2023_ECAL
2023-2024_EPFL+ECAL LAB - Asistente de Investigación en Innovación Digital
2025_ Práctica Artística/Diseño - ITESM Profesor de Cátedra
2018
2020
2021
2022
2021
2022
2023
2024
2025
Exhibitions & Residencies
2024_Vestigios de Luz (group exhibition) - Digital Arts Zurich Festival
2024_PRINT - Abloom (group exhibition) - Mexico Design Week
2024_Coalescencia (solo exhibition) – Secretariat of Culture Jalisco, Guadalajara
2024_Deus Ex Machina (group exhibition) – Quartier Général, La Chaux-de-Fonds
2022_Abloom (collaborative exhibition) – La Ferme des Tilleuls, Renens
2022_État des Lieux – Artistic Residency – Lausanne
2019_TecnoPop – Laboratorio de Arte Alameda – Mexico City
Grants & Awards
2024_ Digitial Arts Zurich Festival (DA Z AWARD) - Honorable Mention under the Video category
2023_ Nestle-ECAL Scholarship
2023_ Design Exhibition Grant – PAD Jalisco
2022_ Encouragement Prize of the city of Renens – Exhibition Grant – 2022
2019_ Pre-Diseño Production Grant - PAD Jalisco
Work
2024_ 3D Art Director for the Loterie Romande and Musee Suisse du Jue exhibition
2024_ 3D animator for the EPFL Pavillion Lausanne for the Musica Ex Machina-Machines Thinking Musically Exhibition exhibition
2024_ GenAI design workshop, collaboration with EPFL+ECAL LAB and the BA of Industrial Design of the University of Art and Design Lausanne (ECAL)
2023 - 2024_ Design Researcher (UI/UX) for EU project SWITCH/EPFL ECAL Lab.
2023_ 3D Art Director and developer of visual concept for the album release of Mexican producer Binkan
2023_ Formal 3D development and 3D animation for the Bamana project by Maxwell Asford, exhibited at House of Switzerland during Milan Design Week 2023
2022_ 3D Art Direction for Camille Kunz, 3D animations were showcased on their social media displaying their ceramic work in a 3D environment.
2022_ 3D artist internship at Ada Sokol Art Lab in Wasaw, Poland, developed 3D animations for the Forward Festival 2022 in Vienna
2022_ 3D developer for Nike Mexico for the Nike FC Mexico team campaign
2021_ Collaboration with Nike Mexico for their "La Lucha Libre es Hermosa" campaign, for which six 3D animations were showcased on large LED screens
2021_ 3D Art Director for the first product launch of Mexican beauty brand Beibi Beauty
Education
2024_EPFL+ECAL LAB Master of Advanced Studies in Design Research for Digital Innovation
2023_ECAL, Master in Product Design
2018_ITESM, Bachelor in Industrial Design
Conferences, Talks & Teaching
SACRe — ArtSearCH Doctoral Seminar – ECAL – 2024
Serious Play and The Digital Cultures, Conference, University of Wisconsin-Milwaukee – 2023
MetaVerse: The Future Through the Lens of Design, Talk, Museum of Contemporary Art Zapopan – 2022
Identity, Inclusivity and Diversity in Mexican Design, Talk, Secretariat of Culture of the State of Jalisco – 2020
Collectives
@NuevaAdministracion